"Governor Markell Welcomes German-Based Company POS Tuning to Delaware

POS Tuning Opens North American Headquarters in Wilmington

WILMINGTON, Del. (May 27, 2011) – Governor Jack Markell and state officials today welcomed POS Tuning, a German-based expert for production presentation at the point of sale, to Delaware.  The occasion was marked by the official grand opening of the company’s new North American headquarters and sales office, located at 173 Edgemoor Rd., in Wilmington.

Founded in 1998, POS Tuning has grown into the innovation leader for product presentations around the globe. POS Tuning’s modular toolbox represents the international standard for state-of-the-art presentation of goods. By “tuning” existing product presentations, POS Tuning assures that all products on the shelf are always optimally visible and easy to grab. Shoppers find quickly what they are looking for, retailers save on shelf merchandising and manufacturers increase sales. Today POS Tuning delivers their front facing solutions to more than 80 countries each year.

In 2010, POS Tuning decided to expand and establish a headquarters in the U.S. The Delaware Department of State and the Delaware Economic Development Office worked together to convince the company executives to choose the First State for the new location.

“We knew that 80% of the most successful retailers are based in the United States and Germany.  With that in mind and after very thorough research, the state of Delaware offered us the best environment for our young, fast growing US company.  We are happy to be here to celebrate this milestone in our company’s development with partners, customers and friends” said Daniel Gonschorrek, POS Tuning North America General Manager. 

“We congratulate and thank POS Tuning for choosing Delaware as the home for their new North American headquarters,” said DEDO Secretary Alan Levin. “The company’s decision recognizes that Delaware’s unique team approach to support the needs of businesses and help create jobs is what it takes to succeed.”

“We are an innovative company, driven by a commitment to success and quality to constantly improve the shopping experience and to assure more success at the Point of Sale.  The state department of Delaware has done an outstanding job in supporting us in this endeavor to set up our US operations” said Oliver Voßhenrich, CEO POS Tuning Germany."

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