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POS TUNING and neoalto show at EUROSHOP why...

What would a supermarket be without products? What would a supermarket be without order? What would a supermarket be without inspiration?

POS TUNING and neoalto have made it their business to free shopping from the annoying challenges of the past. If the shopper does not have to spend his time in the store searching for products and the retailer - instead of putting goods on shelves and scanning inventory gaps - can serve his customers, then an automation solution from POS Tuning or a digitalisation solution from neoalto is behind it.

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A strong team for the POS

2019 12 Website digitale Welt composing gespiegelt 1200Bad Salzuflen, December 12, 2019. POS TUNING, the specialist for the optimized presentation of products at the point of sale, announces the spin-off of the digital services division. The GmbH (LLC), founded in September as neoalto, has already made a name for itself on the market since 2018. Since then, digital data services for more success at the POS have revolutionized the shelves in retail.

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The favour of the hour

The current events in the frozen food industry show: Energy efficiency and environmental awareness are becoming increasingly important. Old refrigerants have to be replaced in freezers and retail has to act. 
 
The demands placed on food retailers are constantly growing. The focus is no longer simply on selling. The presentation of the store to the outside world, the atmosphere inside and campaigns around certain products should become an “all-round carefree package”. The shopper should feel comfortable. But feeling good alone is not enough.
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Trends in stationary retail

The EHI is once again publishing its new Shop Monitor 2020 just in time for EuroShop. The most important factors for retailers are now the visual appearance and shopping experience in stores.
This is not surprising, as online retail continues to grow and shoppers' expectations of convenience continue to grow. Everything has to be fast and uncomplicated, but nevertheless you want to be inspired in store by the atmosphere and the product presentation, if you go to the store instead of ordering online.

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POS TUNING and EDEKA Daniels report on joint pilot project

2019 10 IMG 20190918 WA0010On the 20th ECR Day in Essen on Sept 18th and 19th POS TUNING and the local Essen-based retailer EDEKA Daniels gave a lecture on a joint project in the forum "Collaborate for Experiences". The focus was on how to inspire customers in stationary retail with a special point of sale.

Mr Daniels showed many pictures from his newly opened store in March 2019 and explained what is important to him when it comes to the Point of Sale. In his store, he focuses on freshness and convenience, new concepts such as freshly prepared sushi, a herb cupboard, a large illuminated counter area and a wine & spirits department with a lot of atmosphere in the half-timbered house style.

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SPAR improves the shopping experience for its customers

2019 10 SparMarketPuertoRico 466At SPAR in Las Palmas on Gran Canaria, the customer now has a full overview when shopping. In January, POS TUNING, the specialist for optimised product presentation at the point of sale, was assigned by SPAR to install pushfeed systems in more than 70% of the product categories. Since then cheese, drinks, pizza, chocolate & Co. have always been at the front of the shelves. When a product is removed from the shelf, the pushfeed system automatically pushes the next product to the front. The result is a particularly neat shelf appearance and the products are always optimally presented. The customer can see the desired product better and conveniently remove it from the front of the shelf.

 

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Fuchs and POS TUNING report on successful projects

2019 10 Bericht EHIAt this year's EHI Retail Design Conference in Cologne on Sept 17th and 18th the two companies POS TUNING and the Fuchs Group reported on their long-standing partnership within the framework of their presentation and let the audience participate in the jointly implemented and future projects.

POS TUNING Head of Marketing Kristin Kolbe-Schade presented the following topic together with R. Thomas Krüger, Head of Field Sales Grocery at TEUTO Markenvertrieb GmbH (a company of the Fuchs Group):

Shopping experience and shopper orientation in the complex spices category

 

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More space in chilled shelves with POS TUNING

2019 08 Khlboden FotoProducts that cannot be shown at the point of sale cannot be bought. Too little space in the chilled shelves also means less turnover for retailers. The solution is apparently quite simple: one more chilled shelf per shelf axis. POS TUNING, the specialist for optimal product presentation at the point of sale, now makes this possible.

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Round things in an angular environment

2019 08 Tabakdosen das Runde ins EckigePOS TUNING from Bad Salzuflen develops flexible stackable channels for oral tobacco in round packaging. A real presentation problem has now been solved.

The presentation of tobacco products can be a real challenge. In hardly any other area you find such a wide variety in packaging sizes.
For instance there are the classic cigarette pack, the tobacco pouch, the small papers and, last but not least, the relatively young RRP category with many different products. As an example lets‘ take oral tobacco which you find in round packaging. 

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POS TUNING supports the German initiative "Grips&Co"

POS TUNING is committed to promoting young talent in the retail branch and is supporting the Grips&Co industry competition for the first time this year.

Since the magazine "Rundschau für den Lebensmittelhandel" launched the Grips&Co competition, the annual cult event for junior staff, HR specialists and brand industry has been taking place for almost 40 years. Two days of concentrated information, exciting quizzes, tastings and stimulating discussions. Written tests and pre-selections take place in the retail companies. There are four qualification levels. The award of the winner is a guarantee that the career is now really picking up speed. The winner also becomes a quality ambassador, gains interesting insights into the quality assurance of fresh food and passes this knowledge on for a year.

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